Hello, Charlotte! Are you ready for a tasty new Habit?

– The Habit Burger Grill, Winner of USA Today’s 10Best*, Opens in Midtown Charlotte on May 2 –
(Irvine, CA) April 25, 2019 – Fifty years ago, America’s best burger was born in Santa Barbara, California, and now the award-winning, delicious taste of The Habit Burger Grill is coming to Charlotte. The company plans to open its first North Carolina restaurant in Midtown Charlotte on May 2, bringing its chargrilled burgers, handcrafted sandwiches and fresh-cut salads to the Queen City.
“Coast to coast, Americans are loving the taste of The Habit, and we couldn’t be more excited to open in Charlotte. We look forward to introducing the Charlotte community to The Habit hospitality and our flame-grilled Charburgers,” said Iwona Alter, Chief Brand Officer at The Habit.
The new restaurant is located at 209 S. Kings Drive, across from the Target, near Highway 277. The new restaurant, which seats more than 60 people in the dining room and patio, will be open from Monday – Saturday from 10:30 a.m. – 10:00 p.m., and Sunday from 10:30 a.m. – 9:00 p.m.
Pre-opening events will include fundraisers with 100% of the proceeds going back to local organizations, including:
• Sunday, April 28, 5:00 p.m. to 7:00 p.m., supporting Myers High School
• Tuesday, April 30, 11:30 a.m. to 1:30 p.m., supporting the Charlotte-Mecklenburg Police Foundation
• Tuesday, April 30, 5:00 p.m. to 7:00 p.m., supporting Piedmont Open Middle School

Members of The Habit’s CharClub will also be invited to various private pre-opening VIP events. To stay in the know, guests can visit www.habitburger.com/charlotte to sign up and receive an invitation.
To celebrate The Habit’s opening day in Midtown Charlotte, the first 50 people in line at 10:30 a.m. on May 2 will receive free Charburgers with cheese for a year.**

Award-Winning Food
Celebrating its 50th anniversary this year and still racking up accolades faster than you can say ‘Charburger with cheese, please’, The Habit was recently named Best Regional Fast Food in the USA Today 10Best Reader’s Choice Awards*. Earlier this year, Thrillist called out The Habit as the top underrated burger chain that should be in every state.
At the center of The Habit’s menu is the signature Charburger, made with 100% fresh, never frozen ground beef, grilled over an open flame, and topped with cheese, caramelized onions, pickles, fresh tomato slices, crisp lettuce and mayo served on a toasted bun. The Habit has been serving the best tasting burger in America exactly this way since 1969.
Better burgers are just the beginning at The Habit where the menu also includes fresh salads, handcrafted sandwiches including chargrilled line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated sirloin steak, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.
Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.
About The Habit Restaurants, Inc.
Celebrating its 50th anniversary this year, The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and handcrafted sandwiches featuring USDA choice sirloin steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969 and most recently named the winner of USA Today’s 10Best in Regional Fast Food. The Habit has since grown to over 250 restaurants in 12 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington, Maryland, and North Carolina as well as five international locations. More information is available at www.habitburger.com.
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**Winners of the free Charburger with cheese for a year will need to sign up or already be a member of the CharClub to receive a digital voucher each week in their email inbox. Each offer valid for one week. Monetary value may be used toward any menu item. Redeemable in-store only.

The Habit Burger Grill Introduces New Garlic Herb Fries, Just in Time for National Garlic Month

(Irvine, CA) March 21, 2019 – The Habit Burger Grill (Nasdaq:HABT), the Irvine, CA-based restaurant company renowned for its award-winning Charburgers, is adding a bold new level of flavor to one of its most popular side dishes. The Habit today introduces Garlic Herb Fries, available starting March 20 and just in time for National Garlic Month.

“Fans know The Habit is the destination for bold flavors and these new Garlic Herb Fries deliver a delectable addition to our sides offering,” says chef Adam Baird, The Habit’s vice president of food and beverage. “Our house-made buttermilk garlic herb sauce adds the right touch of garlic and richness to make these fries the perfect complement for our Charburgers and especially our new Italian Chicken Ciabatta Sandwich.”

This new side starts with The Habit’s hot and fresh fries which are sprinkled with garlic seasoning and smothered with a creamy, savory house-made buttermilk garlic herb sauce.

“We think garlic lovers won’t be able to get enough of our new fries, and they are the perfect way to celebrate National Garlic Month,” added Baird,

The new Garlic Herb Fries join The Habit’s popular sides including regular fries, sweet potato fries, onion rings, tempura green beans and hand-cut small salads.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.
About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 250 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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The Habit Burger Grill Introduces the New Zesty Italian Chicken Ciabatta Sandwich

(Irvine, CA) March 13, 2019 – Beginning March 13, The Habit Burger Grill (Nasdaq:HABT), the Irvine, CA-based restaurant company renowned for its award-winning Charburgers, introduces the new delicious – make that, delizioso – chargrilled Italian Chicken Ciabatta Sandwich, available for a limited time.

With bold flavors layered in between grilled, hand-rolled ciabatta bread, The Habit’s fresh, perfectly seasoned chargrilled chicken breast is stacked with shaved genoa salami, melted provolone cheese, sliced tomatoes, and wild arugula drizzled in a balsamic vinaigrette. Then finished with a rich, creamy homemade basil pesto aioli that adds a burst of freshness.

“This sandwich layers authentic Italian flavors – Genoa salami, provolone, ciabatta bread, pesto and balsamic – to showcase our fresh take on a Mediterranean classic,” says chef Adam Baird, The Habit’s vice president of food and beverage. “This is the kind of quality and culinary variety our guests have come to expect from The Habit, and this sandwich delivers with handcrafted Italian flavor.”

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 250 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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The Habit Burger Grill, Children’s Cancer Network Fire Up Support for Families Fighting Childhood Cancer

Twelve restaurants to host fundraiser on Feb. 21 to benefit Run to Fight Children’s Cancer

CHANDLER, Ariz. (Feb. 12, 2019) – On Feb. 21, The Habit Burger Grill (Nasdaq: HABT) will fire up the fight against pediatric cancer with an all-day, statewide fundraiser at 12 restaurants – all in the name of helping Arizona families affected by the disease.

The Habit Burger Grill, home of the award-winning Charburger, will donate 20 percent of sales from guests who present a flyer* at restaurants in greater Phoenix, Tucson and Flagstaff. The proceeds are earmarked for Children’s Cancer Network’s Run to Fight Children’s Cancer, Arizona’s largest race dedicated solely to pediatric cancer. It’s the second year that The Habit has partnered with Children’s Cancer Network in the battle against childhood cancer.

“Giving back to the communities we serve is a vital part of our mission at The Habit Burger Grill,” said Chepe Valdez, Habit Burger Grill district manager in Arizona. “We are thrilled to help children and families facing childhood cancer and hope to help ease their burden.”

This fundraiser includes a friendly – though competitive – challenge. Past and present race starters for the Run to Fight Children’s Cancer, along with other cancer families and supporters, will each be aligned with one of The Habit’s 12 participating locations. Families will compete to raise the most money at their designated location – one delicious Charburger at a time.

“We are so grateful for The Habit’s generosity and support in raising much-needed funds for research, new treatments, patient education and other services for our families,” said Patti Luttrell, executive director of Children’s Cancer Network. “We have a long way to go in finding a cure, but partners like The Habit Burger Grill are helping us get one step closer.”

The fundraiser will support the 9th Annual Run to Fight Children’s Cancer, which will take place on Saturday, March 16. Presented by Children’s Cancer Network and hosted at Grand Canyon University in west Phoenix, the event features a 10K run, a 5K run/walk, and a quarter-mile Cancer Survivors Walk to honor children who have beaten cancer, the kids who are still fighting, and those who have lost their battle with the disease.

An estimated 15,270 adolescents and children ages 19 and younger were diagnosed with cancer in 2017, according to the National Cancer Institute. Moreover, the number of childhood cancer survivors tops an estimated 420,000, and more than 60 percent of survivors experience chronic and even life-threatening secondary effects from toxic cancer treatments. Still, childhood cancer is the most overlooked and underfunded category of all cancer research.

Since its inception, the Run to Fight Children’s Cancer has raised nearly $600,000. All proceeds stay in Arizona and directly benefit families through Children’s Cancer Network and Phoenix Children’s Hospital. For more information, to register for the race, or to learn about fundraising opportunities, go to runtofightcancer.com or visit Run to Fight Children’s Cancer on Facebook.

The Habit’s participating restaurants are located in Chandler, Gilbert, South Tempe, Midtown Phoenix, Central Phoenix, North Scottsdale, Paradise Valley, Glendale, Avondale, Tucson and Flagstaff. For addresses and hours of operation, visit habitburger.com.

*Flyer can be found at https://www.habitburger.com/arizona

About Children’s Cancer Network
Children’s Cancer Network is a 501(c)(3) nonprofit organization dedicated to helping Arizona families dealing with childhood cancer. Established in 2004, the organization lends financial support to families, promotes patient and family education about cancer-related issues, and sponsors activities that build the self-esteem of childhood cancer patients and their siblings. Children’s Cancer Network is committed to helping children and families dealing with the stressful and uncertain times that begin with initial diagnosis and often continue for years thereafter. Visit childrenscancernetwork.org for more information.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 250 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.
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Don’t Miss Out! The Habit Burger Grill CharClub Members Get Rewarded With Sneak Peek of New Diamond Bar Restaurant

(Diamond Bar, CA) February 19, 2019 – Burger fans shouldn’t fear missing out on special events at the new Habit Burger Grill with a drive-thru opening in Diamond Bar at 257 South Diamond Bar Boulevard. It’s easy to be in the know – join The Habit’s CharClub! Members of the The Habit Burger’s CharClub will be treated to exclusive food specials before the restaurant opens on February 20.

Local CharClub members will receive an exclusive invitation to enjoy one of our pre-opening events before the store’s grand opening, including:

▪ Free Burger Day: The first 200 guests in line will receive a free award-winning Charburger, fries and a drink.
▪ Free Habit Day: The first 200 guests in line will receive a delicious chargrilled meal from one of our preset menus.

To join the CharClub, guests can visit https://www.habitburger.com/diamondbar to sign up and receive an invitation.

As part of The Habit Burger Grill’s commitment to the community, all are welcome to join in a fundraising event on Sunday, February 17, from 5:00 p.m. to 7:00 p.m., supporting Diamond Bar High School with 100% of the proceeds going back to the school.

The more than 2,700-square-foot Habit restaurant seats 50 people with additional patio seating for 18 people. The restaurant will be open Sunday – Thursday, 10:30 a.m. – 10:00 p.m. with the drive-thru remaining open until 11:00 p.m. and Friday – Saturday 10:30 a.m. – 11:00 p.m. with the drive-thru remaining open until midnight.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 250 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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The Habit Burger Grill Brings Bold Flavor With New Southwest BBQ Chicken Salad

(Irvine, CA) January 23, 2019 – Beginning January 23, The Habit Burger Grill (Nasdaq:HABT), the Irvine based restaurant company renowned for its award-winning Charburgers, introduces a new flavor-filled salad, the Southwest BBQ Chicken Salad, as a permanent addition to their menu.

The Habit’s new Southwest BBQ Chicken Salad serves up a perfectly seasoned chargrilled chicken breast atop a bed of hand-cut fresh garden greens with fire-roasted corn, pickled red onions, diced tomatoes, hickory-smoked bacon, and crumbled feta cheese, all tossed in a cilantro lime ranch dressing and topped with a smoky ancho chili BBQ sauce, both made in-house.

“In the new year, we strive to craft delicious entrees that will be sure to satisfy all of our fans’ cravings. Our new Southwest BBQ Chicken Salad is made with a mix of bold, fresh flavors, that pack quality taste in every bite,” says chef Adam Baird, The Habit’s vice president of food and beverage. “The combination of our house-made cilantro lime ranch dressing, with our zesty ancho chili BBQ sauce, takes our chargrilled chicken salad to the next level and will make a great addition to our menu.”

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 250 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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Don’t Miss Out! The Habit Burger Grill CharClub Members Get Rewarded With Sneak Peek of New Escondido Restaurant

(Escondido, CA) January 3, 2019 – Burger fans shouldn’t fear missing out on special events at the new Habit Burger Grill with a drive-thru opening in Escondido at 720 N. Centre City Parkway, at the Centre City Shopping Center. It’s easy to be in the know – join The Habit’s CharClub! Members of the The Habit Burger’s CharClub will be treated to exclusive food specials before the restaurant opens on January 9.

Local CharClub members will receive an exclusive invitation to enjoy one of our pre-opening events before the store’s grand opening, including:

▪ Free Burger Day: The first 200 guests in line will receive a free award-winning Charburger, fries and a drink.
▪ Free Habit Day: The first 200 guests in line will receive a delicious chargrilled meal from one of our preset menus.

To join the CharClub, guests can visit https://www.habitburger.com/escondido/ to sign up and receive an invitation.

As part of The Habit Burger Grill’s commitment to the community, all are welcome to join in a fundraising event on Sunday, January 6, from 5:00 p.m. to 7:00 p.m., supporting the Escondido High School with 100% of the proceeds going back to the organization.

The restaurant will be open Monday – Saturday, 10:30 a.m. – 11:00 p.m. with the drive-thru remaining open until midnight and Sunday, 10:30 a.m. – 10:00 p.m. with the drive-thru remaining open until 11:00 p.m.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 240 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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Don’t Miss Out! The Habit Burger Grill CharClub Members Get Rewarded With Sneak Peek of New Tulare Restaurant

(Tulare, CA) December 07, 2018 – Burger fans shouldn’t fear missing out on special events at the new Habit Burger Grill opening in Tulare with a drive-thru at 969 East Prosperity Ave, at the Monte Vista Shopping Center. It’s easy to be in the know – join The Habit’s CharClub! Members of the The Habit Burger’s CharClub will be treated to exclusive food specials before the restaurant opens on December 12.

Local CharClub members will receive an exclusive invitation to enjoy one of our pre-opening events before the store’s grand opening, including:

▪ Free Burger Day: The first 200 guests in line will receive a free award-winning Charburger, fries and a drink.
▪ Free Habit Day: The first 200 guests in line will receive a delicious chargrilled meal from one of our preset menus.

To join the CharClub, guests can visit https://www.habitburger.com/tulare/ to sign up and receive an invitation.

As part of The Habit Burger Grill’s commitment to the community, all are welcome to join in a fundraising event on Sunday, December 9, from 5:00 p.m. to 7:00 p.m., supporting the Tulare Western High School Leadership with 100% of the proceeds going back to the organization.

The restaurant and drive-thru will be open Monday – Sunday, 10:30 a.m. – 11:00 p.m.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 240 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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THE HABIT BURGER GRILL EXPANDS TO THE NELLIS CROSSING COMMUNITY DECEMBER 2018

Las Vegas (November 15, 2018) – Following in the footsteps of its six Las Vegas Valley locations, The Habit Burger Grill will soon debut its award-winning Charburgers near the Nellis Crossing community. Slated to open December 2018, The Habit features exceptional flavor from chargrilling over an open flame and a highly differentiated customer experience by combining a commitment to quality, genuine hospitality, in a warm and inviting atmosphere, all at an exceptional value. From Charburgers to sandwiches and salads, all custom-built and made-to-order, Las Vegas locals and the Nellis Air Force Base community will soon be able to make it a habit with the newest Southern Nevada location.

“We are thrilled to open our seventh location within Southern Nevada. Since the debut of our first Las Vegas location in 2015, we have received an overwhelming response from our fans,” said Xiaoming Hu of 12 Ventures LLC, a franchisee of The Habit Burger Grill. “We’re excited to soon serve up our award-winning Charburgers and more to the Nellis community, as well as the active duty and retired military members and their families. Expanding to the northeast end of the valley was the natural next step for our brand, and we’re excited to continue the momentum here in Las Vegas.”

The restaurant will feature a total of 82 indoor dining seats, complete with the California-inspired interior décor and spanning 2,800 square feet. In addition, guests looking to quickly harness their hunger at The Habit can do so at the all-new drive-thru window. Approximately 40 new jobs will be created to staff the restaurant. The Habit distinguishes itself in the fast-casual better burger segment with its signature Charburger, menu variety, genuine hospitality and value. Guests can expect the following when visiting a Habit Burger location:

• Burgers are always 100% fresh ground beef, never frozen
• Burgers are chargrilled over an open flame for extra flavor
• Lettuce, tomatoes and onions are cut fresh daily
• Tuna steak sandwiches are made with line caught, sushi-grade ahi tuna
• Fresh chicken breasts are hand-filleted and marinated in-house
• USDA Choice Tri-tip steak is trimmed and marinated in-house
• Salads are fresh, made-to-order
• House-made ranch dressing is prepared fresh daily in the restaurants
• French fries, onion rings, sweet potato fries and tempura green beans are 100% trans-fat free, cooked in soybean oil
• Shakes and malts are hand-crafted and made-to-order
• Every Habit offers a complimentary condiment bar featuring an assortment of peppers, lemons, limes and a range of sauces for guests to spice it up

The Habit Burger Grill will be located at 1150 S. Nellis Blvd. Las Vegas, NV 89104 (E. Charleston Blvd. and S. Nellis Blvd.). For more information, visit www.habitburger.com. The Habit is also found on social media at www.facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and www.youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 240 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Washington, Maryland and Pennsylvania, as well as four international locations. More information is available at www.habitburger.com.

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Media Contact:
Allied Global Marketing
habitburger@alliedglobalmarketing.com
(702) 889-2705

Don’t Miss Out! The Habit Burger Grill CharClub Members Get Rewarded With Sneak Peek of New Fairfield Restaurant

(Fairfield, CA) November 13, 2018 – Burger fans shouldn’t fear missing out on special events at the new Habit Burger Grill opening in Fairfield at 1320 Travis Blvd. It’s easy to be in the know – join The Habit’s CharClub! Members of the The Habit Burger’s CharClub will be treated to exclusive food specials before the restaurant opens on November 29.

Local CharClub members will receive an exclusive invitation to enjoy one of our pre-opening events before the store’s grand opening, including:

▪ Free Burger Day: The first 200 guests in line will receive a free award-winning Charburger, fries and a drink.
▪ Free Habit Day: The first 200 guests in line will receive a delicious chargrilled meal from one of our preset menus.

To join the CharClub, guests can visit https://www.habitburger.com/fairfield to sign up and receive an invitation.

As part of The Habit Burger Grill’s commitment to the community, all are welcome to join in a fundraising event on Tuesday, November 27, from 5:00 p.m. to 7:00 p.m., supporting the Fairfield High School Athletic Booster Club with 100% of the proceeds going back to the organization.

The more than 2,400-square-foot Habit restaurant seats 52 people with additional patio seating for 24 people. The restaurant will be open Sunday – Thursday, 10:30 a.m. – 10:00 p.m., and Friday – Saturday, 10:30 a.m. – 11:00 p.m.

Better burgers are just the beginning at The Habit where the menu also includes hand-cut salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes, and sauces at a complimentary condiment bar to customize the flavor of their meal.

The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.

Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.

About The Habit Restaurants, Inc.
The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969. The Habit has since grown to over 240 restaurants in 11 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington and Maryland as well as four international locations. More information is available at www.habitburger.com.

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