-Limited-Time Charburger Pairs Perfectly with New OREO® Cookie Shake –
(IRVINE, CA) May 01, 2019 – For a limited time beginning May 1, The Habit Restaurants, Inc. (Nasdaq: HABT) is bringing back the Guacamole Crunch Charburger jam-packed with unique layers of flavor and the perfect crunch to match. The fan-favorite returns just in time for National Burger Month and National Burger Day on May 28, 2019.
The Guacamole Crunch Charburger ($4.99) heightens the flavor of the already juicy, award-winning Charburger by topping it with a crisp tostada shell, fresh house-made guacamole pico de gallo, melted cheese, and a zesty ancho chili lime crema made in-house. The new, south-of-the-border inspired Charburger is served on a toasted sesame seed bun with crisp, shredded lettuce, tomato and pickles. Like all Charburgers at The Habit, the Guacamole Crunch Charburger is always made-to-order and chargrilled over an open flame.
“This Guacamole Crunch Charburger was an instant hit last year. Its authentic flavors, bold taste, and crisp texture from a crunchy tostada shell addition gives this Charburger layers of flavor that our fans can only get at The Habit,” said Adam Baird, executive chef at The Habit Burger Grill.
Because every great burger needs a delicious shake, The Habit Burger Grill is also introducing a new OREO® Cookie Shake that’s blended with OREO® cookie pieces and topped with whipped cream, available for a limited time only. (OREO® is a trademark of Mondelēz International Group, used under license.)
As the company celebrates its 50th anniversary, The Habit Burger Grill continually proves that its loyal fan-base extends beyond the communities where its 250 restaurants operate. Recently recognized for its flavorful chargrilled burgers, handcrafted sandwiches and fresh salads as the 2019 USA Today 10Best award winner, The Habit has also received honors as the “Best Tasting Burger in America” from a leading consumer magazine and Thrillist called out The Habit as the top underrated burger chain that should be in every state.
Better burgers are just the beginning at The Habit where the menu also includes hand-cut
salads, grilled sandwiches including line-caught, sushi grade ahi tuna, fresh chicken, and
hand-filleted marinated grilled tri-tip, and sides including onion rings, sweet potato and French
fries, and tempura green beans. Guests can choose from a variety of peppers, lemons, limes,
and sauces at a complimentary condiment bar to customize the flavor of their meal.
The Habit is known for its award-winning Charburger which features 100% fresh, never frozen ground beef grilled over an open flame and topped with melted cheese, caramelized onions, pickles, fresh tomato, crisp lettuce, and mayo served on a toasted bun. Their restaurants have been serving the Best Tasting Burger in America exactly this way since the first Habit opened in 1969.
Connect with The Habit on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube.
About The Habit Restaurants, Inc.
Celebrating its 50th anniversary this year, The Habit Burger Grill is a burger-centric, fast casual restaurant concept that specializes in preparing fresh, made-to-order chargrilled burgers and handcrafted sandwiches featuring USDA choice tri-tip steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh made-to-order salads and an appealing selection of sides, shakes and malts. The Habit was named the “best tasting burger in America” in July 2014 in a comprehensive survey conducted by one of America’s leading consumer magazines. The first Habit opened in Santa Barbara, California in 1969 and most recently named the winner of USA Today’s 10Best in Regional Fast Food. The Habit has since grown to over 250 restaurants in 12 states throughout California, Arizona, Utah, New Jersey, Florida, Idaho, Virginia, Nevada, Pennsylvania, Washington, Maryland, and North Carolina as well as six international locations. More information is available at www.habitburger.com.
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